
Population health
A focus on population health is now an established priority for the NHS with partners across Integrated Care Systems, particularly alongside Local Authorities and the voluntary, community, faith, and social enterprise sector (VCFSE).
The re-emergence of a population health focus, partly in response to the Covid pandemic and built into the core purpose of ICSs formally created in 2022, is a welcome step - one that recognises the vital place for upstream action on health improvement, prevention, health protection, and reducing health and healthcare inequalities.
We see population health as a wide and encompassing concept. At its core is an overriding focus on taking steps to improve the overall health of the population and reduce health inequalities across populations. It embraces key disciplines and activities of prevention (primary and secondary), public health, health promotion, health protection, acting on social determinants, and optimising access, experience, and outcomes for all through healthcare services.
Specific approaches including population health management, proactive / personalised care, and co-production with people and communities are all important components to a population health approach.

Improving healthcare services for everyone
Our areas of work in population health

Health improvement and inequalities
Tackling health inequality is core to the NHS Constitution, values and purpose. A person’s chances of enjoying good health and a longer life are influenced by the socio-economic circumstances in which they are born, grow, work, live and age.

Health protection
We know that vaccination programmes are most effective when you can identify the right people at the right time. Contacting the hard to reach groups and identifying ways to encourage uptake are major challenges faced in health and care today. Challenges we can help you tackle.

Population health analytics
To improve population outcomes, the current state of population health needs to be understood. We can provide critical information to support population health management planning, predicting both individual healthcare journeys to deliver person-centred care, and the costs involved.

Geospatial services
Our geospatial consultants are experts in creating solutions that layer population and health data to visualise trends, unlock patterns and reveal insights. Our aim is to work with you to improve the health of the population by leveraging the power of location-based data.

Health promotion and behaviour change
At-scale, evidence-based public health prevention programmes can enable the delivery of effective initiatives for, and with, communities. Our holistic approach improves people’s health through a unique combination of social marketing and public health expertise to facilitate change.

Mapping inequalities of access to mental health services across Berkshire
Integrated Care Systems and the drive to reduce health inequalities

‘The biggest opportunities are at the margins of our communities’
Case studies

Early years health boost: Providing oral health packs for childhood vaccination clinics

Increasing childhood GP registration for the cost of a stamp
